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Tait

TAIT Towers

Connecting a Live Event Company

Challenge

TAIT required a corporate communication tool to reach their 600 employees in three overseas and three US offices. The task given to ConnectedSign was to design a system to display daily announcements, activities, and upcoming events.

TAIT desired the system be an extension of their corporate image, using specific branding, colors and company typefaces. Emergency Messaging capabilities were requested by TAIT for company wide emergency alerts. Global clocks would also list times at all TAIT offices around the globe. Photos of recent work would need to rotate through the signage.

Solution

We worked with TAIT Towers to create digital signage that addresses their everyday interoffice communication needs as well as global company activities.

ConnectedSign created a TAIT branded digital signage platform with multiple regions that pull live data from spreadsheets. Daily office communications like announcements and activities scroll through. A Company Wide Key Performance Indicator pulls statistics about how the company is preforming in several key categories like Quality and Safety. A magic folder allows event pictures to scroll through and show a variety of images from recent shows or installations. Global clocks for each of their offices keep employees around the world on the same page and a scrolling RSS feed keeps employees in tune with local and global events.

Results

TAIT Towers employs a team of passionate experts in the field of manufacturing, engineering, design, technology and innovation that go into creating some of the most unique set and stage creations in the world.

Founded in the quaint town of Lititz, Pennsylvania in 1978, TAIT Towers has expanded to become a global corporation with more than 600 employees in offices in Los Angeles, Vegas, London, China and Japan. TAIT designs staging, scenic design, kinetic architecture, LED integration, show control and automated rigging. Designing for nineteen of the top 20 world tour grossing artists such as: U2, Madonna, Rolling Stones and Taylor Swift, TAIT is known for their precision and passion to create the best set and staging environments in the industry. TAIT also designs for large scale events such as the Opening and Closing Ceremonies of the 2014 Winter Sochi Olympics as well as the Crucifix for Pope Francis’s Papal Mass at Madison Square Garden in the US in 2015.