Many opponents of the software-as-a-service model claim that accessing applications from a third-party source limits the extent to which a network can expand. They fear that once a system has been installed, adding additional screens – each of which may be tasked to display different content loops – is difficult. In reality, this is untrue. [...]
A unique challenge with installing a digital signage network within a train or bus station is that the site cannot be shut down. A retailer can plan to close early for an installation, or give the installation team access to the site after hours. With a PTV, this is rarely an option. That means the [...]
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Although prices for a DOOH system have plummeted over the years, it is still a large investment. This is especially the case with public organizations that lack funds. The goal is to find a way to introduce out-of-home media into the PTV without causing a price hike for the venue’s customers (i.e. passengers). One option [...]
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Katie Yanchuk 
Loren Bucklin 
Genna Burton 
admin 
Zach Kolodziejski