The switch from print to digital is happening all around us – from news distribution services, photographers, and book publishers – the long predicted flip is on the minds of many. For many companies this type of cross-over may not be quite as critical for success as others, but the option to change from print [...]
From concerts to sporting events, guest speakers to graduation – campuses, to say the least, “have a lot going on”. The busy schedules maintained by educational facilities must be effectively communicated to a vast audience of students, faculty, alumni, and visitors. In the past, crowded bulletin boards and mass emails have been used. But within [...]
A DOOH deployment is usually more complex than it seems. Venue owners are often under the impression that launching a network is as simple as installing the mounts and screens, and coordinating the media players. Even with smaller digital signage projects – for example, those with less than 50 screens in a single location – the logistics of a deployment are complicated. Without sufficient planning, mistakes occur that can quickly erect roadblocks to a seamless launch.