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• Is the content fresh? • Is the content relative? • Does the content have a call to action? These principals hold true regardless of industry and end-user. For example, a manufacture might say the purpose of their Digital Signage […]
So you want to “keep up with the times” but your business’s design is a tad old fashioned and you’d like to keep it that way? Simple solution. Digital Signage is appealing no doubt, but the pairing of a digital […]
Some hospitals and clinics receive a tremendous number of patients. It is not uncommon for patients to wait for an hour or longer just to register. Unfortunately, this delays them from receiving medical attention. Moreover, many visitors have questions about […]
A growing number of school administrators are beginning to realize that DOOH offers unique advantages over traditional print collateral. It’s more engaging; it provides a potential revenue source; it also provides a platform through which to deliver timely – and […]
Departmental Versus Campus-Wide Management A digital signage network can be managed at the department level or at a higher, campus-wide level. Ideally, schools will deploy the architecture in a way that lets them leverage the advantages of both approaches. At […]
During the deployment of your digital signage network, you’ll need to plan for content creation and ongoing management of the platform. Many network owners and operators postpone these decisions until their launch. The result? Blank screens devoid of content and […]
The answer depends on how you define success in the context of your DOOH network. If success is defined as lifting sales of a particular product within a given retail venue, store receipts will reveal whether you’re hitting […]
#1. Tourists need directions. Constantly. An interactive digital way finding system is an advanced and efficient tool when it comes to guiding guests. The flexibility of digital signage means that information can be changed quickly and easily, and directions can […]
Businesses all over the country are displaying CNN and Seinfeld reruns on their lobby signage, as customers sit and sip on coffee while their oil is being changed. But consider this: How effective is your Digital Signage if your audience […]
Last week, tampered electronic signs warning motorists to “Be alert for Tanks”, “Watch for Hunters”, and to beware of “Zombies Ahead” were spotted on Highway 160 near the York-Lancaster county lines. The signs are typically used to alert drivers of […]
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