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We’re talking font here. For Digital Signage developers and designers, details and subtleties are key. (Other than using certain color pallets to elicit a response or emotion.) What I am referring to is the magnetism of type. Kerning, tracking, and […]
It’s that time of year! Digital Signage spring cleaning! If you are using your digital signage effectively or ineffectively, it is time to get down to business and do some tidying. Information comes and goes, but a lot of the […]
It’s tough to admit this but I am in love with ‘the second-screeen’. Recently, this article came through my inbox, and the content hit close to home. My second screen addiction has risen to a new level. For instance, […]
Hopping from link to link usually leads to some interesting things. In my case I found myself face to face with some (alleged) digital signage on vbs.tv, a site managed by the same minds responsible for Vice Magazine. On the […]
This article will explain what a call to action is, and provide helpful suggestions for crafting one that generates results. You’ll learn the importance of choosing the right words, targeting the right needs, and telling your audience exactly what you want them to do.
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