Companies around the world are looking for ways to reduce their carbon footprints and do their part in becoming part of the environmental solution, instead of continuing to add to the problem. We cannot say that implementing digital signage will save the earth, but it is definitely a step in the right direction when it comes to cutting back on the usage of paper.
Here are some facts about paper usage:
- About 70 million tons of paper are used each year
- Each year, more than 2 billion books, 350 million magazines, and 24 billion newspapers are published
But digital signage is just that: digital. With digital signage, getting your message out to your audience requires less paper than traditional methods like bulletin boards, posters, banners, mail, printed newsletters and so on. No trees are cut down; no water, inks or solvents are used; and when the message is no longer relevant, it doesn’t go to a landfill to decompose and emit methane. Instead, it is simply deleted. However, the message sent to customers through digital signage is not simply deleted. Digital signage has its way of sticking to a person’s thoughts with its ability to display information with animated displays. And in the long-term, you cut back on the costs used on paper supplies. Digital signage is the best option for sharing information with customers, and it’s the best option when it comes to saving the environment one tree at a time.